As a specialist for a harmonious property lifestyle, we are repositioning ourselves with a fresh brand relaunch. Our target? Position yourself even more clearly in the market over the next few years and build up a strong brand presence. The conditions for this are optimal: As a 100 percent subsidiary of ADA Möbelwerke Holding AG, the largest upholstered furniture manufacturer in Austria, we benefit from the decades of experience of the parent company. In addition, we are clearly committed to the ADA brand with the new label "Symphonic by ADA".
Furniture as individual as a fingerprint
Thanks to our technical competence in the production of upholstered furniture and beds, we have firmly established ourselves as a well-versed expert in furniture production and a creative partner in object design. Our new design also underscores this strength. The filigree, circular spiral is reminiscent of the biometric scan of modern mobile phones via fingertip. And that makes perfect sense: Because we manufacture pieces of furniture that are as unique as a fingerprint. At the same time, we once again emphasize our USPs with the brand slogan: "room for uniqueness". This includes individually configurable furniture as well as unique special and made-to-measure products perfectly adapted to the style and space of our customers as well as an enormous variety of products and types.
Slogan and design – a harmonious overall picture
Symphonic by ADA stands for a new "look & feel" experience and leaves room for uniqueness: from the entry-level to the premium segment, our range covers a wide variety of designs and several price ranges and extends from beds, mattresses, sofas and loungers Chairs and upholstered benches through to office, office and furniture creations on request. The new corporate design gives every ambience its very own personality and charisma. The relaunch is completed with a new image film. This can be seen from mid-September 2022 - stay tuned!